Prior to his tragic death in 2020, Los Angeles Lakers legend and NBA icon Kobe Bryant amassed an incredible net worth of $600 million, according to Forbes. It’s over half a billion dollars. This comes as no surprise, considering not only his exceptional quality on the basketball court, but also his marketability as a player.
After an illustrious 20-year career, Bryant will certainly go down in history as one of the greatest players the sport has ever seen. He did it all during his tenure in the league, winning the NBA title five times, winning the MVP trophy once, and earning no less than 18 All-Star nominations, to name just a few of his accolades.
Kobe Bryant net worth: $600 million
During that time on the court, Bryant has also amassed quite a fortune. Besides being one of basketball’s greats, he was also one of the highest paid players in NBA history. In fact, with total career earnings estimated at $323.3 million, Kobe ranks second among all-time NBA players, behind only Kevin Garnett — by a slim margin — who won himself. $334.3 million over its 21 seasons.
This figure only represents a portion of his total earnings, as it does not include all of his earnings from the myriad of endorsement deals Kobe has signed over the years. Not to mention his other investments outside of basketball, which he also turned into a major profit to help generate such an impressive net worth.
So how much is Kobe Bryant worth today? Well, according to Wealthy Gorilla, the 41-year-old currently has a net worth of $500 million. It’s half a billion dollars. Honestly, though, that’s no surprise, considering not only how exceptional he was on the basketball court, but also how marketable he was as a player.
Kobe Bryant’s net worth via career earnings
Kobe Bryant entered the league in 1996 as the third overall pick in that draft class. Straight out of Lower Merion High School in Philadelphia, Kobe would instantly hit the $1 million salary mark in his very first year in the league. However, he would sign his first big contract with the Lakers in the summer of 1999, putting pen to paper on a deal that would earn him more than $10 million per season over the next few years. Bryant would never look back and only increase his value from there.
It was towards the end of his career that he would earn the most. At one point, the Lakers paid Kobe $30.4 million for a single season. That was in the 2013-14 campaign – two years before he finally called it a career in 2016.
In total, Bryant earned more than $320 million in his 20 decorated years with the Lakers.
Bryant endorsement offers
Having been one of the most popular NBA stars of his generation, brands were lining up to sign Kobe to several lucrative sponsorship deals as an active player. According to Fortune, this includes industry giants such as Nutella, Sprite, Spalding, Call of Duty, Upper Deck and McDonald’s, to name a few. It’s hard to pinpoint exactly how much Bryant amassed in endorsement deal income while he was one of the world’s most marketable celebrities, but you can be sure he built an absolute fortune off of those. agreements.
Four years after his retirement, Bryant continued to be a highly sought-after endorser before his passing. He has active deals with Turkish Airlines and Lenovo in 2020. However, the biggest win has to be his deal with Nike, which recently launched a retro version of Bryant’s personal shoe line. Fortune estimates that Kobe was still making around $20 million a year in endorsement deals.
It should be noted, however, that Bryant’s 2003 sexual assault charges had a significant negative effect on his marketability. So much so that at that time brands like McDonald’s and Ferrero decided to cancel their active deals with the Lakers superstar in order to distance themselves from him. Bryant was able to prove his innocence in court, but some believe he was never able to recoup his maximum market value after the scandal.
Finally, Kobe has also made several investments outside of basketball that continue to bring in millions in profits. Some of his most notable investments include his stake in popular sports website The Players’ Tribune and energy drink BodyArmor. According to reports, Kobe originally bought 10% of the energy drink company in 2014 for $6 million. Four years later, beverage giant Coca-Cola would buy a stake in the company, bringing the brand’s total net worth to $2 billion. This skyrocketed the value of Bryant’s stake, which is now estimated at $200 million.
Bryant was very smart about where he put his money, estimated at $20 million a year on his investments alone.
The Black Mamba will be remembered as a player who had one of the most enormous impacts in the sport as a whole. On the other hand, he was also incredibly savvy when it came to the financial side of the game, and surely the next generations of NBA superstars should learn a thing or two from the way Kobe Bryant handled his wealth.